Need a ride?

User Experience Design project
2017 New York

This is a group project for User experience design class at MFA Design for Social Innovation Program, School of Visual Arts. In this project, we worked for an organization called eRideShare. eRideShare puts the power of the Internet to work, connecting commuters or cross-country travelers going the same way. In addition to that, it allows people to make new friends, save real money and help the environment by sharing the ride. This organization wants to find and engage more people in ride-sharing in order to increase their environmental and social impact.

My role:
I interviewed organization members, elaborated the narrative of communication and created the messaging for this organization.
TEAM MEMBERS: Jessie Silver, Ishita Jain, Parppim Pimmaratana